Flaneren kun je leren

Visual concept and graphic execution for an interior campaign sales about handbags.

The creative concept focuses on a series of fashion illustrations in combination with the actual product imagery of bags sold in the campaign. Models stylized in simple line illustrations and with light graphical patterns holding or carrying the bags merge the creative and commerce part of the campaign visually.

"Flaneren kun je leren" is Dutch and translates with "strolling is something you can learn" meaning mastering the art of strolling by being stylish and accessorized.